A Notice to Owner cannot be served any earlier than after 28 days have expired for payment or appeal of the original PCN.
I you want more advice you'll have to post the Notice to Owner, and find out something about what happened on the PCN date. As you have an NtO, the discount option has gone, so I recommend you at least submit representations on the basis that no PCN was found on the vehicle, therefore you have missed the opportunity to pay the discount.