First things first. Please read this thread and provide pictures of the original NtK, not the reminders:
READ THIS FIRST - Private Parking Charges Forum guideWas the driver on the day a customer of Waitrose and is there a receipt or card/bank statement to evidence a purchase? Why was the driver parked beyond the maximum permitted time? Was it because it was a prolonged shop?
Have you tried asking Waitrose to have the PCN cancelled, especially if you were a patron. Nothing like letting them know that they could lose business because one of their agents thinks invoicing their patrons for £100 is likely to cost them much more in lost takings. Go as high up the management food chain for this,starting with the CEO. Don’t expect a lowly customer service bod to do much, if anything at all. Email is the way to go.
Why do you think the keeper should pay the discounted charge at all? Have Britannia complied fully with all the requirements of PoFA to be able to hold the keeper liable for the charge?
The
unknown driver is always liable for any alleged breach of contract. The
known keeper should never identify the
unknown driver. There is no legal obligation for the
known keeper to identify the
unknown driver.
At the end of the day, it is your money. Are you prepared to fight an unjust PCN which is nothing more than a speculative invoice from an unregulated private parking company for an alleged breach of contract between the driver and Britannia?