I can see some good reasons to make representations and go to appeal.
For starters, the sign in IMG_5252 is not a prescribed traffic sign. H&F are notorious for inventing traffic signs. I've just sent an
FoI request to them about another of these junk signs. It's complex, but the sign is based on diagram 818.4 of TSRGD 2016 but that sign can't have a flying motorcycle embedded in it. Also, the text at the top and bottom is too small.
Next, the road is so narrow between the parked vehicles that I expect you were concentrating on not hitting anything and managing the speed cushion before the junction with Bowerdean Street. The presence of the parked and oncoming vehicles inhibited your view of the flying motorcycle signs. Note the following paragraphs from
Chapter 1 of the Traffic Signs Manual:
5.1.1. This section describes the decision-making process involved in choosing a location for
an upright traffic sign. The positioning of signs has to be considered very carefully to ensure that
they are legible from the approaching road user’s point of view, but also do not impede the view of other road users, including pedestrians, cyclists, motorcyclists and equestrians, particularly on side roads or in accesses. Environmental aspects need to be considered so as to minimise visual intrusion as well as the need for clear signing of legal requirements.
5.2.2. Signs are designed for the symbols and legends to be recognisable and fully legible from
defined distances depending on their type and the speed of traffic. It is essential that the whole
sign face is visible from these distances and over the entire reading range, and not obscured by intervening obstructions. Detailed advice is published in Chapters 3, 4 and 7 for regulatory, warning and directional signs respectively.
At the entrance to Studdridge Street there's a genuine diagram 818.4 giving advance notice of the width restriction. That, however, lies after the more severe restriction banning all motor vehicles except buses, taxis and permit holders. Until 2016 there were very few options for signs giving advance notice of restrictions; width restrictions were one for which there was a sign: diagram 818.4. Since 2016 authorities have been able to create many more advance notice signs with a white background. I would argue that H&F should have put such a sign at the entrance to Studdridge Street which showed the flying motorcycle 50 yards ahead and the width restriction 70 yards ahead. If they say that's too much, they should have shown the flying motorcycle alone (or a blue roundel - diagram 953 - with the permitted vehicles) as it is reached first and affects far more vehicles.
Another notable absence from the signage is a sign telling traffic which isn't allowed to pass the flying motorcycle where it should go instead, i.e. turn right along Bowerdean Street and then right and right again back to the A217. Such signs are provided where there are physical restrictions, e.g. height.
There's a well-established principle that in the absence of adequate advanced notice, no contravention occurred. This has been confirmed at the Court of Appeal (
R(Neil Herron et al) v The Parking Adjudicator). That's the line I would push. Whether you will succeed is another matter. Taking it to appeal means forgoing the possibility of the "50% discount". It's your choice.